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Brad's career began after an internship with the London bureau of United Press International. He then wrote and reported for a Denver weekly newspaper before handling media relations for the University of Colorado's Health Sciences Center.
During his tenure at CU, Brad dealt with everything from nursing strikes to babies falling out of 11 story buildings. And he spearheaded international media relations campaigns involving fetal tissue transplants for Parkinson’s disease and diabetes. In 1991 Brad was recruited away from CU to develop a PR and marketing program for a three hospital system in Denver. That system, now known as HealthONE, closed hospitals and merged with others resulting in Denver's largest health care provider, a 10-hospital system with more than 10,000 employees.
Having created The Bawmann Group in 1996, Brad has worked on hundreds of communications campaigns primarily in the health care, human services, nonprofit, medical and scientific fields for the past 20 years. He has initiated dozens of news stories that have garnered international attention and has worked with CEOs and front line employees who find themselves the subject of intense media scrutiny. In addition, Brad served as the project leader for the Colorado Promoting Responsible Fatherhood Initiative’s Be There for Your Kids campaign.